The WHI has now initiated a historic program across the United States in a bid to combat the increasing maternal mortality ratios. The campaign is called ‘Mothers Matter’ which aims at increasing the awareness of the increased mortality of women during or after pregnancy, especially women of color and ensuring that there is the necessary intervention to ensure the improvement of this aspect of maternal health.

Data from the CDC reveals that America has the highest maternal mortality in the developed countries whereby about seven hundred women lose their lives every year due to some pregnancy related complications. There are major race differences in women morbidity and mortality; black women die three to four times as frequently as white women from pregnancy related causes.

The “Mothers Matter” campaign is future to address a number of areas of concern that affect the pregnant women and new mothers such as; access to quality pre and postpartum care, implicit bias in health facilities and pretend with evidence based practices to reduce maternal injuries during pregnancy and childbirth. It will also aim at making the Medicaid to cover postpartum women and increasing the funding of the maternal care service provided in communities.

To support, the lead coordinator of the campaign Dr. Sarah Johnson underscored the need for change. “Each woman’s death during childbirth is a personal loss so having so many of them die unnecessarily is completely avoidable today,” she said. ”Our campaign falls in the category of everyone, everywhere because our goal is to support the healthcare providers, policy makers and community leaders toward coming up with overall solutions to save the lives of mothers in the United States. ”

The WHI aims to coordinate with various hospitals, clinics as well as community organizations in all the states of the United States to localize its given interventions in line with the various problems experienced by the various states. It will also have a component of raising community awareness and shared knowledge that in pregnancy and childbirth women should be empowered.

To do this the WHI will engage in policy advocacy at both state as well as federal level for improving maternal health. Of these, the spokesperson called for the support of the Black Maternal Health Momnibus Act, which will allocate the necessary funding to address the maternal health crisis.

Special focus on is paid to the fact that the initiation of the “Mothers Matter” campaign has received support from health care workers, activists, and even legislators. For others, it is an essential first step in redressing years of inaction on a major public health issue and advancing the health of all mothers in America.